Less is More

This mental model promotes the idea that simplicity and clarity lead to good design. It implicates achieving more impact through fewer elements.
The 'Less is More' concept denotes that removing the unnecessary, while honing focus on the critical aspects can increase effectiveness and impact. For example, in communication, delivering a message in clear, concise terms often leads to better understanding and retention. The same applies in design; minimalist design focusing on core functionality provides a better user experience.
Perfection is achieved, not when there is nothing more to add, but when there is nothing left to take away - Antoine de Saint-Exupery

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